Profile
Dr Bharati Rathore's research focuses on digital transformation, consumer behaviour, sustainability, and the adoption of new technologies. Recent projects include the integration of AI and ESG systems in business contexts. Her work explores how organisations and consumers adapt to a rapidly evolving digital and sustainability-driven environment.
Dr Bharati Rathore , University of South WalesI am honoured to join the Ambassador Wales Conference Programme and to help showcase Wales as an outstanding destination for global events and collaboration. Wales offers a remarkable combination of world-class academic expertise, innovation, and inspiring landscapes. Our strong sense of community and warm hospitality create a unique environment for knowledge-sharing and building lasting partnerships. I look forward to welcoming international delegates to experience not only the intellectual vibrancy of our universities and research centres but also the rich history, culture, and natural beauty that make Wales truly exceptional."
